Tracie Sponenberg LLC July 26, 2026 Welcome! I'm writing this today from home, after a nearly week-long trip to one of my clients in Salt Lake City. My first time visiting was early this year, and I really love the city. And, it has a surprisingly excellent coffee scene! (More on that below.) In my last newsletter I wrote that I had a once-in-a-lifetime opportunity to do the one thing I've wanted to do my entire life. This newsletter, I'll share with you what that was! (I promise it has...
25 days ago • 9 min read
Tracie Sponenberg LLC July 7, 2026 Welcome! I'm writing this today from home, after a great weekend in Vermont with Dave relaxing, chasing great coffee, having some fantastic meals, and just spending time with each other. I hope your weekend was also just what you needed! Last week I had a once-in-a-lifetime opportunity to do the one thing I've wanted to do my entire life, and I got to do it because I am lucky enough to have friends who ask questions I'm still sometimes afraid to. I can't say...
about 1 month ago • 6 min read
Tracie Sponenberg LLC June 13, 2026 Welcome! I'm writing this today from Florida. Wait - not actually Florida, it just feels like it in NH! We're close to the longest day of the year, and I'm loving waking up early and having daylight for so long. I'm not loving this black fly season though. It's pretty tough here. But the weather is kind of beautiful, if a little humid. Last week my newsletter took a bit of a new turn that I'll continue on. "Work" will focus on an article aimed at...
2 months ago • 8 min read
Tracie Sponenberg LLC May 30, 2026 Welcome! Happy Saturday! I'm writing this from my home office after waking up really early thanks to a combination of the morning brightness this time of year and my body still wanting to be on Portugal time! It's quiet, I've already worked out, and I thought this would be a great time to write. (I'm at my most creative in the morning.) It's also a COLD 41 degrees with a real feel of 26 (!!!) Yesterday I spent all day at a client, and it had been awhile...
3 months ago • 9 min read
Tracie Sponenberg LLC May 12, 2026 Welcome! Happy Tuesday! I'm writing this from home, having just returned from a wonderful vacation a day and a half ago. I started the day strong (and early) our first day back yesterday, but was pretty jetlagged by the afternoon. I expect the same today, so I'm going to write this week's newsletter while I have the energy! I'll need to maintain that energy as I prep for a packed few weeks that include flying for a keynote, my husband's birthday, a three...
3 months ago • 6 min read
Tracie Sponenberg LLC May 4, 2026 Welcome! I'm writing this from home, early-ish on a Sunday morning. I'm at my most creative first thing in the morning, after a little bit of coffee, exercise, and before I fully jump into the day. Today I'm prepping for my first trip to Portugal, and feeling very excited but a bit unprepared! I aim for this newsletter to be weekly, but that happens only sporadically. And I never like to let a month go by without something hitting your inbox. But unless you...
4 months ago • 7 min read
Tracie Sponenberg LLC March 21, 2026 Welcome! I'm writing this from Boston's Logan Airport. I got here super early early, and there was basically no precheck line. Which is great. It's also great because BOS has a terrific airport lounge (Chase Sapphire - IYKYK), and I'm settled in for a bit getting some work done. Anyway, I'm at the airport on a Saturday afternoon because I'm headed to TRANSFORM. And this gives me a whole day to settle in before two extremely full days. Fortunately I speak...
5 months ago • 7 min read
Tracie Sponenberg LLC March 2, 2026 Welcome! I'm writing this from a hotel in Boston. If you are new here (and there are a lot of you new - welcome!), I travel often. And often it's when I travel that I have the hour or two to write this, so I've started to share where in the world I am. When I was in my mid/late 30s, I started to travel quite a bit for work, and I frequently did the early morning up at 2:30, drive to Boston for a 6AM flight. I did that often, sometimes even returning late...
6 months ago • 4 min read
Tracie Sponenberg LLC February 16, 2026 Welcome! I'm writing this from Hutchinson Island, Florida. When I started my own business a little over two years ago, I did it to have an impact across more companies, yes, but also to be able to travel and truly live life now, instead of post-retirement. We had a lot of loss in our lives, and starting a business in my 50s was scary, but has been so rewarding. So back to travel. I spent several days in Disney this week with my son, then Dave flew down...
6 months ago • 12 min read